AI Insights · Timothy · July 2022
Top 5 Wellness Apps on iOS in the UK - Q2 2022
In Q2 2022, the top 5 wellness apps on iOS in the UK showed varied performance trends in downloads, revenue, and active users. Detailed insights from Sensor Tower reveal the growth and fluctuations experienced by these apps.
In the second quarter of 2022, the top 5 wellness apps on iOS in the United Kingdom displayed diverse performance trends in terms of downloads, revenue, and active users. Here's a closer look at the performance of these apps, based on data from Sensor Tower.
Calm saw its weekly revenue fluctuate throughout the quarter, peaking at around $146.7K in early May before gradually declining to approximately $92.6K by the end of June. Weekly downloads for the app initially increased, reaching a high of 16K in mid-April, before falling to about 7K by the end of the quarter. Active users showed a similar trend, peaking at 144.9K in early May and then decreasing to 138.9K by the end of June.
Headspace: Sleep & Meditation maintained a relatively stable weekly revenue, with a peak of $119.5K in mid-April and a dip to $88.9K in mid-June. The app's downloads saw a decline over the quarter, starting at 7.5K in late March and dropping to about 5.2K by the end of June. Meanwhile, active users fluctuated, starting at 114.5K in late March and ending the quarter at 93.2K.
Sleep Cycle - Tracker & Sounds experienced a decreasing trend in weekly revenue, starting at $32.7K in late March and ending at approximately $16.8K by the end of June. Weekly downloads also declined, starting at 6.1K in late March and falling to around 3.5K by the end of the quarter. Active users showed a slight decrease from 118.2K in late March to 113.3K by the end of June.
ShutEye®: Sleep Tracker, Sound had a varied performance in terms of weekly revenue, with a peak of $29.6K in mid-April and a low of about $12.5K by the end of June. Downloads peaked at 24.3K in mid-April before dropping to around 5.4K by the end of June. Active users followed a similar pattern, peaking at 27.1K in early April and decreasing to 11.8K by the end of June.
Breeze: Mental Health displayed a positive trend in weekly revenue, starting at approximately $14.7K in late March and reaching a high of $26K by mid-June. Downloads peaked at 13.7K in late May, and active users increased steadily, peaking at 34.7K in early June.
These insights, provided by Sensor Tower, highlight the dynamic nature of the wellness app market in the UK. For more detailed information and further insights, visit Sensor Tower.
